Position Overview

Responsible for producing high-quality visual assets that enhance the Group’s brands across digital and retail channels. Working closely with Brand Managers, Gaming, Product, CRM, Marketing and Commercial teams, the role ensures all creative output is engaging, consistent with brand guidelines, and aligned with business objectives. The successful candidate will create compelling designs for campaigns, websites, promotions, social media, CRM communications, gaming content, and retail marketing while maintaining a strong focus on user experience, creativity, and commercial performance.

Key Responsibilities

  • Design creative assets for all Group brands across digital and retail channels.
  • Collaborate with Brand Managers to develop campaign concepts and visual identities.
  • Produce promotional materials for Casino, Sportsbook, Lottery, Bingo, Loyalty, CRM, and customer acquisition campaigns.
  • Create banners, landing pages, emails, social media graphics, display advertising, and website assets.
  • Design game launches, tournaments, jackpots, seasonal campaigns, VIP promotions, and acquisition offers.
  • Work closely with the Gaming team to create promotional artwork for new games, providers, and exclusive campaigns.
  • Support CRM initiatives by designing email templates, push notifications, in-app messaging, and customer lifecycle campaigns.
  • Collaborate with the Product team to improve UI assets, feature illustrations, onboarding screens, and promotional interfaces.
  • Produce marketing materials for retail outlets, events, sponsorships, and corporate initiatives.
  • Ensure all creative work follows established brand guidelines while adapting designs for each individual brand.
  • Prepare artwork for multiple digital formats, responsive layouts, print production, and large-format displays.
  • Optimise creative assets for web performance and multiple device sizes.
  • Maintain the Group’s digital asset library and creative resources.
  • Work with external agencies, printers, media partners, and suppliers where required.
  • Stay up to date with current design trends, technologies, AI-powered creative tools, and industry best practices.
  • Support video editing, animation, and motion graphics where required.
  • Participate in creative brainstorming sessions and contribute innovative campaign ideas.
  • Manage multiple design projects simultaneously while meeting tight deadlines.

Key Requirements

  • Minimum 3 years’ experience in a Creative Designer or Graphic Designer role.
  • Strong portfolio demonstrating digital-first creative work across multiple channels.
  • Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Adobe Express.
  • Experience with Figma for collaborative design and digital interfaces.
  • Knowledge of motion graphics and video editing using Adobe After Effects, Premiere Pro, CapCut, or similar tools is considered an advantage.
  • Experience creating assets for websites, social media, email marketing, digital advertising, and print.
  • Understanding of branding, typography, colour theory, layout, and visual storytelling.
  • Ability to translate marketing objectives into visually engaging creative concepts.
  • Experience working with multiple brands while maintaining consistent brand identity.
  • Familiarity with UI/UX design principles is considered an advantage.
  • Experience using AI-powered creative tools such as ChatGPT, Adobe Firefly, Midjourney, or similar platforms is desirable.
  • Experience within iGaming, Online Gaming, Sports Betting, Lottery, Entertainment, or Digital Marketing is considered an advantage.
  • Excellent attention to detail and strong organisational skills.
  • Ability to manage multiple projects and prioritise competing deadlines.
  • Strong communication and collaboration skills with cross-functional teams.
  • Fluent in English, both written and spoken.

Vacancy posted on: October 23, 2026

Apply for Senior Creative Desginer

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